CONCORDIA UNIVERSITY            

SYLLABUS

BA 458: Business Policy & Strategy

 

 

I Professor/Office Location/Hours

           

Wilson Zehr

      School of Management, Cent 205

(503) 493-6203

wzehr@cu-portland.edu

 

Office Hours: after class or by appointment

 

II Course Credit

 

      3 credit hours

      Required for Business core

 

III Course Location and Meeting Times

 

Spring Semester: 1/9/08 to 5/2/08

Mon/Wed/Fri: 9:30 – 10:20

LH 122

 

IV Course Description

 

This capstone course draws upon each student’s comprehensive studies in business.  Using knowledge acquired from other business courses, coupled with new strategic management techniques learned in this class, students will chart future directions for various organizations.

 

Prerequisite:  Completion of all required School of Management courses or graduating during 2008.

 


V Course Objectives

1.      Introduce students to the concepts of business policy formulation, implementation, and evaluation.

2.      Provide students with opportunities to apply strategic management concepts learned in class through the use of experiential exercises. 

3.      Examine cases and allow students to present results in written/oral form. 

4.      Provide students with various instructional approaches.

 

VI Required Text and Instructional Resources

         Strategic Management, Eleventh Edition, David, Fred R., (Pearson Prentice Hall, 2007, ISBN: 0-13-186949-3).

1.      Selected case studies and handouts

2.      Selected Web sites, journals, and newspapers

3.      Discussion questions at the end of each chapter

4.      Experiential exercises

     

Methods of Instruction

All classes incorporate an active teaching approach with a student-centered philosophy.  Instructional methods will include lectures, instructor-led discussions, student-led discussions, group analysis of case studies, out of class reading, out of class writing, library research, reflective thinking, and in-class problem solving.

 

VII Grading Policy and Course Assignments

The goal in every class is for the student to demonstrate mastery of the material that is studied.  Students must demonstrate that mastery based on their class participation/attendance, graded projects/cases, and the results from exams offered in class. 

This class does not impose any quotas on A’s, B’s, C’s, or any other letter grade.  If every student delivers “A” quality work, and demonstrates “A” level comprehension of the topics studied, then every student will get an A.  Of course, the same goes for the opposite extreme. 

In general, 90% or better is considered an A; 80% or better is considered a B; 70% or better is considered a C; 60% or better is considered a D; anything less than 60% is a failing grade.  The instructor reserves the right to “curve” graded assignments based on overall class results and the level of difficulty.

In some circumstances extra credit projects may be available.  Please check with the Professor if you wish to participate in extra credit assignments.

 

Tests (2 @ 25% each)                          50%

Graded projects/cases                         35       

Participation/Attendance                      15

Total                                                       100%              

 

 

VIII Homework and Class Activity

 

 

 

 

Mon

Wed

Fri

Week 1

Jan 07 - Jan 13

 

no class

intro

case prep

Week 2

Jan 14 - Jan 20

Ch 1

lecture

exercise

exercise

Week 3

Jan 21 - Jan 27

Ch 2 (MLK)

no class

lecture

exercise

Week 4

Jan 28 - Feb 03

Ch 3

lecture

exercise

exercise

Week 5

Feb 04 - Feb 10

Ch 4

lecture

exercise

exercise

Week 6

Feb 11 - Feb 17

Ch 5 (L.E.S.T.)

lecture

exercise

no class

Week 7

Feb 18 - Feb 24

Ch 6

lecture

exercise

exercise

Week 8

Feb 25 - Mar 02

Mid-Terms

review

exam

results

Week 9

Mar 03 - Mar 09

Ch 7

lecture

exercise

exercise

Week 10

Mar 10 - Mar 16

group case

discuss

prepare

present

Week 11

Mar 17 - Mar 23

Ch 8

lecture

exercise

Easter

Week 12

Mar 24 - Mar 30

Spring Break

no class

no class

no class

Week 13

Mar 31 - Apr 06

group case

discuss

prepare

present

Week 14

Apr 07 - Apr 13

group case

discuss

prepare

present

Week 15

Apr 14 - Apr 20

group case

discuss

prepare

present

Week 16

Apr 21 - Apr 27

Ch 9

wrap-up

review

no class

Week 17

Apr 28 - May 04

 

 

Final

 

 

 

 

 

11:00 - 12:50

 

 

 

The schedule above is a guideline only.  We will make adjustments based on our progress during the semester, refined learning objectives, and the availability of outside experts who can help guide our discussion.  The exercises shown above will be announced in class.  If the student is not in class when they are assigned then the student will need to contact the Professor (email or phone) or locate a classmate who is willing to share the assignment with them.  It is the student’s responsibility to make sure that assignments are completed on time.

                                   

IX Concordia University Code of Academic Integrity

As part of Concordia’s goal to prepare students to be professionals for the transformation of society, students are expected to pursue their studies with integrity and character.  As a prerequisite to attend this class students must agree to the Statement of Academic Integrity below.

“As a member of the Concordia University community, I will neither engage in fraudulent or unauthorized behaviors in the presentation or completion of my work nor will I provide unauthorized assistance to others.”

 


X Other Class Policies

 

Students should make every effort to notify the instructor of circumstances that will affect attendance and completion of required graded assignments and tests.  Late assignments will only be accepted with prior approval from the instructor.  All late assignments or make-up tests must be completed within one week of the original due date and will receive an automatic deduction of one letter grade. 

 

All written assignments must be submitted typed, single spaced, in accordance with the APA style guide.

 

Concordia University is a Christian institution supporting quality values and ethical standards, in and outside the classroom.  Show courtesy toward other students and instructors.  Don’t interrupt or be disruptive.  Lead by example.  If you have concerns about the class, class content, or any student behavior please bring it to the attention of the instructor right away (after class is best).

 

If you participate in extra-curricular activities that will require absence from class during the term, provide your instructor with an activity schedule at the beginning of the term, and then send an email reminder before each class session that you will miss.  Assignments are due before you leave on your trip and this includes assignments for oral case presentations.  Exercises that were assigned and due while you were on an athletic trip can be submitted when you return.

 

Cell phones may not be used in class (not even for SMS or IM).  Cell phones must be turned off and stored out of sight during class.  Students may use laptop computers in class, but only for taking notes or actively participating in class activity.  Beyond this, laptop computers may not be used to browse the Internet, send email, play games/movies, or otherwise engage in activities that disrupt the learning process.  Any student who violates this policy will be asked to leave and will receive a 0 for class participation on that day.  This same policy also applies to iPods, game systems, or any other distracting electronic device.

 

Class participation is both expected and encouraged and is a significant portion of your grade.  You owe it to yourself and your classmates to complete readings before class and come prepared for any class exercises or discussion.

 

Plagiarism or cheating of any kind will result in an “F” grade for the assignment.

 

Eating is not allowed in class unless you bring enough for everyone.

 

Ask permission to bring a guest to class or to use a tape recorder.